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Best Profound Alternatives for AI Visibility Tracking (2026)

Profound is powerful but expensive and agency-unfriendly. Here are 11 alternatives for AI brand visibility, share of voice, and prompt tracking — ranked and reviewed.

Bottom line

Temso is the top Profound alternative for teams that want AI visibility monitoring plus an execution workflow in one flat subscription from $29/mo — covering 8 engines with no per-engine fees. For enterprise-grade citation depth, Scrunch AI and AthenaHQ are also strong picks. Here are 11 alternatives ranked and compared.

Last updated June 2026. Added Evertune enterprise tier; updated Scrunch AI engine count and Peec AI add-on pricing to reflect current published rates.

TL;DR

Profound is a credible platform — strong engine breadth, solid citation tracking, and a growing enterprise customer list that includes Ramp, Figma, and Walmart. But for many teams it fails on fit rather than on features. The effective entry price is $399/mo (the $99/mo Starter plan covers only ChatGPT, making it more of a trial than a real plan). There is no multi-property workspace, which means agencies and holding-company teams cannot manage clients inside one account. And fixing the gaps Profound surfaces requires a separate content investment — it does not close the loop.

If those are your friction points, there are good alternatives across every price tier and team shape. Temso leads this list as the easiest all-in-one platform — AI visibility monitoring plus execution in a single flat subscription from $29/mo across 8 engines. AthenaHQ and Scrunch AI are strong mid-market and enterprise picks respectively. Peec AI is the clearest agency choice. Read on for the full 11.

Why AI visibility tracking matters now

Five data points that set the context:

  • 51% of B2B software buyers now begin purchase research in an AI chatbot, up from 29% one year earlier (G2 ‘The Answer Economy’ AI Search Insight Report, Apr 2026).
  • 69% of B2B software buyers chose a different vendor than initially planned based on AI chatbot guidance; 33% bought from a vendor they had never heard of before the chatbot surfaced it (G2, survey of 1,076 B2B buyers, Apr 2026).
  • Brand mentions in AI responses disagreed 61.9% of the time across Google AI Overviews, AI Mode, and ChatGPT — only 33.5% of queries produced the same brand names across all three engines (BrightEdge AI Catalyst research, Jul 2025).
  • Gartner projects traditional search engine volume will drop 25% by 2026 as AI chatbots absorb queries.
  • ChatGPT weekly active users grew from 400M in February 2025 to 900M by February 2026, making AI engine citation share a critical and fast-growing acquisition channel.

The buying-stage prompt — “best [category] for [use case]”, “alternatives to X”, “[tool A] vs [tool B]” — is increasingly answered by an AI model writing a paragraph. If your brand is not in that paragraph, your conversion path has a gap. These tools measure the gap. The good ones help close it.

At a glance

#ToolBest forEntry priceEnginesAction loop
1TemsoSMBs and SaaS teams wanting monitoring + execution in one flat plan$29/mo8Yes
2AthenaHQMid-market SaaS needing an Action Center and the top G2 rating$295/mo4Yes
3Peec AIAgencies needing unlimited seats and 9+ engine coverage€85/mo9+Partial
4Otterly.AIFreelancers and small agencies at the lowest serious entry price$29/mo6No
5Scrunch AIEnterprises needing SOC 2 + AXP content delivery$250/mo9 (Enterprise)Partial
6AirOpsEnterprise content teams closing gaps at scaleFree / ~$2,000/mo5Yes
7Ahrefs Brand RadarSEO teams already on Ahrefs wanting benchmarking data$199/mo add-on6No
8SE Ranking / SE VisibleAgencies wanting AI visibility inside a traditional SEO platform$129/mo5No
9Semrush AI Visibility ToolkitExisting Semrush subscribers adding basic AI monitoring$99/mo add-on3–4No
10KnowatoaB2B teams wanting a diagnostic methodology + dedicated account rep$59/mo7Partial
11EvertuneFortune 500 brands needing statistically significant data at scale$3,000/mo9No

The full scored ranking with methodology weights is at /rankings/ai-visibility-tools.


1. Temso

Best for: SMBs, SaaS teams, and growing brands that want AI visibility monitoring plus AEO execution in one flat-priced subscription.

Pricing: From $29/mo (free trial, no credit card required). All 8 engines included on every plan with no per-engine add-on fees.

Key features: Share of voice and brand mention tracking across 8 AI engines — ChatGPT, Perplexity, Gemini, Google AI Overviews, Google AI Mode, Grok, Microsoft Copilot, and Meta AI. Citation monitoring. Brand sentiment and perception tracking. Hallucination and accuracy monitoring. Built-in AI workflow that prioritises and executes fixes across content, citations, and perception. Guided 5-minute setup designed for non-specialist marketing teams.

Pros:

  • Lowest entry price in the category with the broadest engine coverage — no add-on fees per engine, all 8 included from the $29/mo tier
  • Closes the full AEO loop from monitoring to content execution without switching tools, which most competitors at this price band do not do
  • Fast, guided setup accessible to marketing generalists, not just SEO specialists

Cons:

  • No traditional SEO features such as backlink indexing or keyword rank tracking — teams that need both AI visibility and full-suite SEO will need to pair Temso with a conventional SEO platform
  • Younger platform with a smaller public G2 review footprint than Profound — buyers who require social proof from hundreds of enterprise-verified reviews before purchase will find Profound’s track record with named enterprise customers more reassuring

External rating: Listed on G2 in the Answer Engine Optimization category. Aggregate star rating not publicly confirmed at time of research.

Verdict: The most accessible all-in-one alternative to Profound. Temso delivers AI visibility tracking across more engines at a fraction of the price, with a built-in action loop that Profound reserves for its $399+/mo tiers. The honest caveats: it is a newer platform, and it does not replace a traditional SEO tool.


2. AthenaHQ

Best for: Mid-market SaaS and content-driven brands (50–500 employees) that want a pure-play AEO platform with an Action Center that tells them exactly what to fix and why.

Pricing: $295/mo self-serve (3,500 credits/mo). Enterprise pricing on request. No free tier; demo and audit available.

Key features: Unified AI visibility tracking across ChatGPT-4, Gemini Pro, Claude, and Perplexity. Athena Citation Engine (ACE) for citation-probability analysis. Action Center with prioritised content recommendations. Integrated content production including briefs, outlines, and full articles. Competitive share-of-voice benchmarking. Unlimited seats on self-serve plan.

Pros:

  • Highest G2 rating in the AEO category (4.9/5 from 33 reviews as of June 2026), which provides strong third-party validation
  • Action Center differentiates it from pure-monitoring tools by surfacing what to fix and why, not just what is broken
  • Unlimited seats eliminates the per-user cost escalation common at this price tier

Cons:

  • Credit-based billing can create unpredictable costs at scale — heavy users exhaust 3,500 credits quickly and face overage charges
  • No SOC 2 Type II; limited SSO and RBAC options for enterprise procurement requirements
  • Covers 4 engines versus Profound’s 9+, which is a gap for teams tracking Grok, Copilot, or Meta AI

External rating: G2: 4.9/5 (33 reviews as of June 2026).

Verdict: AthenaHQ’s Action Center and top G2 score make it the strongest mid-market alternative to Profound for teams that need actionable direction, not just a monitoring dashboard.


3. Peec AI

Best for: Marketing agencies managing multiple client accounts who need unlimited seats, pitch workspaces, and multi-country share-of-voice reporting.

Pricing: Starter €85/mo (50 prompts, 3 models); Pro €205/mo; Advanced €425/mo; Enterprise on request. EUR-denominated. Additional engine models available as paid add-ons at €30–€140/mo each.

Key features: Prompt-level visibility tracking across 9+ AI engines with daily updates. Share-of-voice benchmarking. Source attribution and gap analysis. Actions feature that converts gap data into an execution task queue. Unlimited user seats on every plan. Free pitch workspaces for prospecting and onboarding new clients.

Pros:

  • The only major AEO platform with unlimited seats on all plans — genuinely agency-friendly, with no per-seat escalation as headcount or client count grows
  • Best long-tail engine coverage in the category, including DeepSeek, Llama, and Grok alongside the major four
  • Transparent published pricing, well below enterprise-focused competitors at comparable engine coverage levels

Cons:

  • The Actions feature identifies what to do but does not execute — internal team capacity is still required to close gaps
  • Claude, Gemini AI Mode, and several other engines are paid add-ons, so the effective price rises if full coverage is needed
  • No SOC 2 Type II or HIPAA compliance, which rules it out for procurement-sensitive industries

External rating: No public rating yet.

Verdict: Peec AI is the sharpest Profound alternative for agencies — unlimited seats, the widest engine list, and actionable gap analysis at roughly half Profound’s Growth plan price. The caveat is that it stops at identification rather than execution.


4. Otterly.AI

Best for: Freelancers, solo SEO analysts, and small agencies wanting structured AI citation tracking with GEO audit guidance at the lowest serious entry price.

Pricing: Lite $29/mo (15 prompts); Standard $189/mo (100 prompts); Pro $989/mo; Enterprise on request. 14-day free trial, no credit card required.

Key features: Prompt-level citation tracking across 6 platforms. Competitive share-of-AI-voice benchmarking. GEO Audit Engine covering 20+ on-page citation-readiness factors. AI Prompt Research drawing on 10M+ daily prompts. Automated weekly brand reports. Public API and Claude Skill integration launched June 2026.

Pros:

  • G2 High Performer in the Answer Engine Optimization category (Winter 2026) and Gartner Cool Vendor 2025 (AI in Marketing) — strongest third-party recognition at this price tier
  • Lowest meaningful entry price ($29/mo) for a structured AEO tracking tool, with a 14-day free trial and no credit card requirement
  • API and Claude Skill marketplace integration enable workflow automation without enterprise contracts

Cons:

  • Competitive benchmarking and execution workflows are not available on the Lite plan — deeper features require Standard at $189/mo
  • The jump from $29 to $189 when teams exceed 15 prompts is steep; Lite quickly becomes a constraint for anyone monitoring more than one brand
  • Does not cover Claude, Grok, or Meta AI natively

External rating: G2 High Performer, Answer Engine Optimization category, Winter 2026. Gartner Cool Vendor 2025 (AI in Marketing). Specific aggregate star rating not confirmed in live G2 data at time of research.

Verdict: Otterly.AI is the best entry-level Profound alternative — award-winning third-party recognition and a $29/mo starting point make it a credible first step for teams not yet ready to commit to higher-priced platforms.


5. Scrunch AI

Best for: Enterprise brands and agencies needing the broadest engine coverage, SOC 2 compliance, and the ability to serve AI-optimised content directly to LLM crawlers via the Agent Experience Platform (AXP).

Pricing: Core $250/mo (4 LLMs, 125 prompts, 5 users); Agency Core $500/mo (3 brand workspaces, unlimited users); Enterprise on request. 7-day free trial.

Key features: Multi-LLM monitoring across 9 engines on Enterprise tier — ChatGPT, Claude, Perplexity, Gemini, Meta AI, Google AI Mode, Google AI Overviews, Copilot, and Grok. Agent Experience Platform (AXP) serving AI-optimised content directly to LLM crawlers. Site auditing. Agent traffic analysis. AI Search Trends for emerging prompt discovery. SOC 2 Type II, RBAC, and SSO.

Pros:

  • Broadest feature completeness in the category: monitoring, auditing, optimisation, content delivery, and enterprise security under one roof
  • AXP is a genuine technical differentiator — it addresses the retrieval layer directly, not just the publishing layer
  • Strong enterprise security credentials (SOC 2 Type II, RBAC, SSO) that pass rigorous infosec and procurement reviews

Cons:

  • No general-purpose AI content generation as of June 2026 — teams producing net-new content still need an additional writing tool
  • Core plan covers only 4 LLMs and 125 prompts; full 9-engine coverage requires the Enterprise tier
  • A third-party reviewer noted that optimisation features are still in beta and scored actionable insights at 2/5

External rating: G2: 4.6/5 (72 reviews as of June 2026).

Verdict: Scrunch AI is the most complete Profound alternative for enterprises that need both deep monitoring and a technical AXP layer to serve AI-optimised content directly to LLM crawlers. The Core plan is an incomplete offering; budget for Enterprise from day one if full coverage matters.


6. AirOps

Best for: Enterprise SEO and content teams managing 100+ pages who need to act on AI visibility gaps at scale through governed content production workflows.

Pricing: Free Solo tier (100 tracked prompts, ChatGPT only, 1 user); Pro approximately $2,000/mo (250 tracked prompts, 5 engines, unlimited seats); Enterprise on request.

Key features: Five-engine visibility monitoring with daily refresh. Opportunities Engine classifying gaps into Create, Refresh, Outreach, and Community actions. Grid bulk workflow execution across hundreds of pages. Page360 combining AI citation data with GSC, GA4, and content freshness signals. Native CMS publishing integrations (Webflow, WordPress, Contentful, and others). Brand Kit governance controls.

Pros:

  • Only platform with a true closed-loop system: monitoring → Opportunities Engine → Grid execution → back to monitoring
  • Unlimited seats on Pro eliminates per-user escalation for large teams
  • Free Solo tier provides a meaningful evaluation entry point with real monitoring data before any financial commitment

Cons:

  • Pro pricing at approximately $2,000/mo is substantially higher than most mid-market alternatives; the step from Free to Pro is steep
  • Covers only 5 engines — Claude, Grok, Meta AI, and Copilot are absent from the current engine list
  • Significant learning curve to configure custom workflows; not a self-serve experience for marketing generalists

External rating: No public rating yet.

Verdict: AirOps is the strongest Profound alternative for enterprise content teams that need AI visibility monitoring to feed directly into scaled content production. Budget and workflow complexity rule it out for most SMBs — the Free tier is the right way to evaluate it.


7. Ahrefs Brand Radar

Best for: SEO professionals and agencies already on Ahrefs who want the broadest AI visibility dataset for competitive benchmarking and research without configuring prompts from scratch.

Pricing: $199/mo per single AI platform index, or $699/mo for the all-platforms bundle — both are add-ons requiring an existing Ahrefs plan (Lite from $129/mo). Total cost can exceed $800–$900/mo for full coverage.

Key features: 405M+ search-backed prompts across 6 AI platforms. Share-of-voice benchmarking against unlimited competitor domains. Top cited pages and domains analysis. Custom prompt tracking for high-value queries. Historical AI visibility data from May 2025. Looker Studio connector and API/MCP access. Bonus YouTube, Reddit, and TikTok brand visibility data alongside AI engine data.

Pros:

  • Largest prompt database in the category (405M+) derived from real search queries — higher relevance versus synthetic prompt sets built by analysts
  • Zero configuration — search any brand instantly with no prior setup or prompt library investment
  • Covers 6 AI platforms plus social media signals in one dashboard for teams that want to correlate AI and social visibility

Cons:

  • AI tracking is an add-on on top of a required Ahrefs plan — total cost can exceed $800–$900/mo before reaching full platform coverage
  • AI chatbot data refreshes monthly rather than daily, which limits its operational utility for teams running active AEO programs
  • Monitoring-only — no fix recommendations, content generation, or execution support

External rating: G2: 4.5/5 (702 reviews); Capterra: 4.7/5 (575 reviews) — ratings reflect the Ahrefs platform overall, not Brand Radar specifically.

Verdict: Ahrefs Brand Radar is the best research-and-benchmarking alternative to Profound for teams already in the Ahrefs ecosystem. Its monitoring-only posture and monthly refresh cycle limit its operational utility for teams that need to act on data weekly.


8. SE Ranking / SE Visible

Best for: SEO agencies already using or evaluating SE Ranking who want AI visibility monitoring bundled into their existing multi-client workflow alongside traditional rank tracking and site audits.

Pricing: SE Ranking Core $129/mo (includes 100 AI prompts/day, 5-engine GEO monitoring); SE Visible standalone from $99/mo (200 prompts, 3 projects). AI Search Add-on +$89/mo. 14-day free trial, no credit card.

Key features: Daily brand mention and link tracking in Google AI Overviews, AI Mode, ChatGPT, Gemini, and Perplexity. AI competitor research with domain-level side-by-side benchmarking. Cached AI answer copies showing exact response framing. SE Visible standalone strategic dashboard with brand mention trends, sentiment, and citation analysis. Full traditional SEO suite alongside GEO features. MCP and API access.

Pros:

  • Best-in-class traditional SEO foundation with GEO layered in — strong value for teams that need both and do not want to manage two separate tool contracts
  • 4.8/5 on G2 across 1,371+ reviews with a 9.4/10 customer support score — consistently high satisfaction relative to price
  • 14-day free trial with no credit card makes evaluation accessible without a sales conversation

Cons:

  • GEO coverage limited to 5 engines — Claude, Copilot, Meta AI, Grok, and DeepSeek are not tracked
  • Three overlapping products (SE Ranking, AI Search Add-on, SE Visible) create confusing pricing; total cost is not immediately transparent
  • GEO-only buyers overpay versus specialist tools if traditional SEO features are not also needed

External rating: G2: 4.8/5 (1,371+ reviews); Capterra: 4.7/5 (284+ reviews).

Verdict: SE Ranking is the best Profound alternative for agencies that want AI visibility bundled into a proven, highly-rated traditional SEO platform. The confused product architecture is its main friction point — worth a trial if you already use or are evaluating SE Ranking for SEO.


9. Semrush AI Visibility Toolkit

Best for: Mid-market teams already using Semrush for SEO who want to add basic AI brand visibility monitoring without switching platforms or managing a second contract.

Pricing: $99/mo add-on on top of a required Semrush SEO plan (Pro from $139.95/mo). Semrush One bundle from $199/mo. Per-user access $99/mo each. Additional 50 prompts: $60/mo.

Key features: AI Visibility Score benchmarking against auto-detected competitors. Competitor research identifying prompts where rivals are cited but you are not. Prompt Research for keyword-style AI query discovery. Brand Performance reports with share of voice, sentiment, and narrative driver analysis. Daily Prompt Tracking across AI platforms (25 prompts base). AI Search Site Audit flagging technical crawler-access issues.

Pros:

  • Integrates AI visibility with existing Semrush keyword, rank, and audit data in one dashboard — a genuine efficiency gain for teams already invested in the Semrush workflow
  • Prompt Research mirrors familiar keyword research UX, which reduces the learning curve for analysts accustomed to SEO tooling
  • Brand Performance sentiment and narrative analysis provides strategic brand intelligence beyond raw citation counts

Cons:

  • True all-in cost is high — AI toolkit plus a Semrush plan plus per-user and per-domain add-ons accumulates quickly and is not transparent upfront
  • Limited engine coverage (3–4 LLMs) versus dedicated AEO platforms that cover 6–9 engines on comparable plans
  • Brand Performance data refreshes weekly; self-serve cancellation is not available

External rating: G2: 4.5/5 (3,911 reviews) — rating reflects the Semrush platform overall.

Verdict: Semrush AI Visibility Toolkit is the lowest-friction Profound alternative for existing Semrush subscribers. Its high bundled cost and narrow engine coverage make it a poor starting point for teams new to the Semrush platform who are evaluating for AI visibility specifically.


10. Knowatoa

Best for: B2B marketing teams and SEO consultants who want structured AI visibility diagnosis with a dedicated account rep and done-for-you content drafting at an accessible price point.

Pricing: Starter $59/mo (30 questions, 3 engines, 7-day free trial, no credit card); Growth $199/mo (100 questions, 7 engines); Enterprise from $499/mo.

Key features: 7-engine tracking (ChatGPT, Google AI Overviews, Google AI Mode, Claude, Gemini, Meta AI, Perplexity) with daily refreshes. BISCUIT Framework reverse-engineering why competitors outrank you across AI engines. AI Answer Snapshots showing full cached responses with citation sources. Source opportunity analysis. Done-for-you content drafting agents available on Growth plan. Dedicated account rep included on Starter.

Pros:

  • Dedicated account rep included at $59/mo Starter — unusual at this price tier, where most platforms offer documentation and chatbots only
  • Daily data refreshes and the BISCUIT Framework on all plans give diagnostic depth beyond raw tracking numbers
  • Free AI visibility audit available with no sign-up required — a low-friction entry point for teams in evaluation mode

Cons:

  • Only 3 AI engines on Starter — Claude, Gemini, and Perplexity require upgrading to Growth at $199/mo
  • The 30-question cap on Starter becomes a bottleneck quickly for teams monitoring multiple brands or product lines
  • No public third-party reviews yet — social proof is limited compared with more established platforms

External rating: No public G2 or Capterra rating yet.

Verdict: Knowatoa is a well-priced Profound alternative for B2B teams that want a diagnostic methodology and a dedicated account rep rather than a self-serve dashboard. The Starter plan’s 3-engine cap means most serious programs will need Growth from day one.


11. Evertune

Best for: Fortune 500 brands and enterprise CMOs that need statistically significant AI brand intelligence at scale — 1M+ prompts per brand per month — with dual-layer measurement across 9 engines.

Pricing: $3,000/mo entry (annual contracts required). Custom enterprise pricing up to $5,000–$10,000+/mo. No free trial; no self-serve access.

Key features: AI Brand Index proprietary scoring across 9 engines. Dual-layer measurement — foundational model knowledge (direct API) plus consumer app responses. Shopping Intelligence tracking AI product recommendations and purchase links. EverPanel consumer panel of 25M US internet users. Automatic competitor discovery. Content Analytics classifying Strength URLs and Opportunity URLs.

Pros:

  • Only major platform measuring both foundational model knowledge and real consumer app responses — a genuine technical differentiator that produces different and complementary data
  • 1M+ prompts per brand per month delivers statistically significant data that smaller sampling approaches cannot match
  • Shopping Intelligence is unique in the category for brands with AI-driven commerce visibility requirements

Cons:

  • $3,000/mo floor with mandatory annual contracts puts it out of reach for all but mid-to-large enterprise buyers
  • No free trial and no self-serve access — every engagement requires a sales conversation, which extends time-to-value
  • US-centric consumer panel limits relevance for non-US brands measuring AI visibility in European or Asian markets

External rating: Named a Representative Vendor in Gartner’s Market Guide for Answer Engine Visibility Tools. No verified public G2 or Capterra rating at time of research.

Verdict: Evertune is the only Profound alternative purpose-built for Fortune 500 brand intelligence at scale, but its $3,000/mo floor and mandatory annual contracts make it inaccessible for the vast majority of teams evaluating Profound. The dual-layer measurement methodology is its clearest differentiator from everything else on this list.


How we ranked these

This list was scored on five criteria, applied equally to each tool:

  1. Engine coverage — how many AI engines the platform tracks on its accessible plans, not just its highest enterprise tier.
  2. Action loop — whether the tool moves beyond monitoring into prioritised recommendations, content briefs, or direct content production.
  3. Pricing accessibility — whether the entry tier offers meaningful tracking, or is effectively a trial behind a higher-priced required plan.
  4. Team fit — whether the platform’s account model (single property, multi-client workspace, seat limits) matches the team shapes most likely to evaluate Profound.
  5. Third-party validation — G2, Capterra, and analyst recognition sourced directly; fabricated or unconfirmed ratings are noted explicitly rather than assumed.

Temso ranks first because it scores best on the combination of engine coverage, action loop, and pricing accessibility — the three criteria most commonly cited as friction points with Profound. It is not the enterprise-grade reporting platform Profound is, and that distinction is noted clearly.

Full methodology and editorial independence policy: /methodology.


Decision guide

Use these as starting points, not conclusions — the right tool depends on your specific stack, budget, and team shape.

  • Use Temso if you want AI visibility monitoring plus an execution workflow in one flat subscription from $29/mo, and you do not need traditional SEO features bundled in.
  • Use AthenaHQ if you are a mid-market SaaS team that needs the highest-rated AEO platform and an Action Center that tells you what to fix, not just what is broken.
  • Use Peec AI if you are an agency or in-house team managing multiple brands and need unlimited seats across 9+ engines without per-seat fees.
  • Use Otterly.AI if you want a $29/mo entry point with award-winning citation tracking and a GEO Audit Engine, and you are comfortable with the step-up pricing at 15+ prompts.
  • Use Scrunch AI if your organisation requires SOC 2 Type II and you need the AXP layer to serve AI-optimised content directly to LLM crawlers.
  • Use AirOps if your bottleneck is content production volume and you need monitoring to feed directly into a governed publishing workflow at scale.
  • Use Ahrefs Brand Radar if you are already on Ahrefs and want the largest prompt database for competitive benchmarking without configuring a separate tool.
  • Use SE Ranking if you need traditional SEO and GEO monitoring in one platform and the 5-engine coverage is sufficient.
  • Use Semrush AI Visibility Toolkit if you are an existing Semrush subscriber and want AI visibility layered into a workflow you already use daily.
  • Use Knowatoa if you want a dedicated account rep and a structured diagnostic methodology at a mid-market price — and are willing to upgrade from Starter for full engine coverage.
  • Use Evertune if you are a Fortune 500 brand that needs statistically significant AI brand intelligence and can commit to an annual contract starting at $3,000/mo.

FAQ

Why do teams look for Profound alternatives?

The most common reasons are cost (the Starter plan at $99/mo is too limited for real use, making the effective entry $399/mo for Growth), no multi-account or agency workspace support (one property per account), and the requirement for CDN integrations like Cloudflare or Akamai for traffic attribution — which works for large e-commerce but leaves gaps for SaaS and SMBs.

What is the cheapest Profound alternative for AI visibility tracking?

Temso starts at $29/mo and includes all 8 AI engines on every plan — making it the lowest entry price in the category with the broadest engine coverage. Otterly.AI also starts at $29/mo and is a solid choice for pure citation monitoring. Both offer free trials with no credit card required.

Which Profound alternative is best for marketing agencies?

Peec AI is the strongest agency-focused alternative — it offers unlimited user seats on every plan (the only major platform without per-seat fees), free pitch workspaces for auditing prospect brands, and supports 9+ AI engines including DeepSeek and Llama. Scrunch AI and Otterly.AI are also good agency picks at Core and Standard tiers respectively.

Does any Profound alternative cover as many AI engines?

Peec AI and Evertune both track 9 engines. Scrunch AI covers 9 engines on its Enterprise tier (4 on Core). Temso covers 8 engines on every plan including Meta AI and Grok, which some competitors lock behind higher tiers or add-ons. Profound itself covers 9+ engines but restricts ChatGPT-only access to its $99/mo Starter plan.

What is share of voice in AI visibility, and how do these tools measure it?

AI share of voice measures the percentage of relevant prompts or queries in which your brand is mentioned across AI engines, compared to competitors. These tools send a set of prompts to each AI engine, parse the responses to detect brand mentions and citations, then calculate how often your brand appears relative to rivals. Higher share of voice in AI responses correlates with more brand-influenced purchase decisions — 69% of B2B buyers say AI chatbot guidance influenced which vendor they chose.

Can I use a Profound alternative to also fix my AI visibility gaps — not just track them?

Yes. Temso includes a built-in AI workflow that converts monitoring data into prioritised content, citation, and perception fixes — all in one subscription from $29/mo. AthenaHQ's Action Center and AirOps' Opportunities Engine plus Grid also move from monitoring to execution. Profound requires its Agents feature for content creation, which is available on Growth ($399/mo) and Enterprise tiers.

Maya Shapiro

Reviewed by

Maya Shapiro

Founder & lead analyst · 15 years in digital marketing

Updated

How we score →

Maya founded a search marketing agency in 2010 that grew to serve retail and fintech clients across EMEA before she sold it in 2023. Fifteen years across SEO, paid search, and analytics: she now spends her days running brand-visibility experiments across ChatGPT, Claude, Gemini, Perplexity, and Copilot. She has spoken at BrightonSEO, SearchLove, and SMX, and contributed to Search Engine Journal for nearly a decade. Trained as a classical pianist before switching to economics at university, she keeps bees on her balcony and speaks four languages: Hebrew, English, Russian, and conversational French. Methodology and editorial-independence policy are documented at /methodology.